Branded marketing reporting system for Fortune 100 pharmaceutical enterprise
- Branding
- UI/UX Design
- Marketing
About the Client
Johnson & Johnson Innovative Medicine is a subsidiary of Johnson & Johnson that is responsible for discovering and developing pharmaceutical drugs. We collaborated with leading London agency La Plage of MHP Group to deliver this project.
Project Brief
Craft Applied designers and developers were tasked to scaffold a branded component library to enable quarterly and annual global marketing reporting for the corporation. The series of dynamic and interactive infographics were to empower marketing executives reporting to corporate stakeholders.
The Result
With a deep-dive into the theming and customisation of Google Looker Studio, we were able to handover a fully branded and customisable series of interactive components and design system. The first quarterly reports were published to great acclaim from all project stakeholders.
Technology Used
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Figma
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Looker Studio
What our client says
Thanks so much for the hard work you put in! I know it's been quite fast-paced, but I can tell you that the delivered output is rather impressive! Appreciate your help and flexibility! Now that I know of you [La Plage] folks, you'll surely hear from me again in the future for similar projects.
Eros Dionisi, Technical Product Manager, Johnson & Johnson EMEA